About IMS

Unleashing possibilities in the digital world and helping your business make a successful IMPACT online!

Experience a new dimension of digital excellence.

Since our inception, we have been driven by one mission - to empower businesses to achieve their full potential in the digital era. We have worked with dozens of clients across all industries, delivering tailor-made solutions that drive growth, boost engagement, generate value, and make an IMPACT online! Yes

Meet the founder

Get acquainted with the person that keeps the creative juices flowing and who you will be working with directly on every project!

Preston Pennington

Founder & CEO

Hey there, my name is Preston Pennington, owner of Impact Marketing Solutions. A little about me and my business. I founded IMS back in May of 2021 but started my venture into marketing prior to the pandemic when I started day trading Forex and Stocks which lead me start coaching and teaching others how to day trade. During this time, I had to learn how to market myself online which was a struggle at first but soon lead me to teaching over 400 people about stocks and forex. Day trading was all the hype back in early 2020 and while it was fun, it didn’t feel like my true calling. I started hearing more about Affiliate Marketing and decided to give it a try. It was a bust. Nothing like how it was portrayed online but while learning about affiliate marketing, I realized I absolutely loved the thought of marketing so I got more invested in helping businesses with their marketing.

In May of 2021, I was finishing up my Bachelors Degree in Accounting at Utah State University. I enjoyed the thought of helping businesses tackle their financial burdens but soon realized, it wasn’t something I was cut-out to do for the next 60 years of my life. By this time, I was too far along in my degree to switch to marketing so I stuck it out, and got my Bachelor’s degree in Accounting with a Minor in Entrepreneurship all while starting my marketing agency. My true passion was in helping businesses grow whether that be financially or online. After delving into Social Media Management and finding the best avenue to help businesses, learning paid advertising and web design seemed to be the exact career I had always been looking for. Not only did I realize how much I truly enjoyed doing this work everyday but that I was damn good at it!

I was always told growing up that if you found work that you love doing, you will never feel like you are working and that is exactly how I feel every single day when I get to work on my business and helping others with their business. One thing I pride myself on is the relationships I build with my clients. Whenever I start working with someone new, whether that be a new business or an established one, I invest myself into that company and treat it as if it is my own so that I not only ensure the business grows but that my clients are taken care of!

Throughout this crazy journey, I’ve been able to help over 50+ Utah businesses become more established and searchable online. Web Design, Logo Design, Brand Management, Advertising, and SEO are just a few of the services that I’ve been able to master over the last few years and have seen great results from! If you are in the market for a high-quality website or better marketing, reach out for a free consultation and let IMS help your business make an IMPACT online!

Helping your business succeed online

Impact Marketing Solutions strives to be your one stop-shop for all things digital marketing and web design related. Need infographics made? Logos and branding? Digital Marketing? Search engine marketing (SEM) or Search engine optimization (SEO)? Impact Marketing is here to help your business make a positive impact online and leave a lasting impression on your customers! We want to be the last Marketing company in Utah that you hire and your first resource for growing online.

Our Mission

Impact Marketing Solutions is dedicated to creating marketing campaigns that make a real impact on your business. We believe in providing our clients with innovative, effective, and result-driven marketing strategies that help them achieve their goals.

Our Vision

We strive to be the leading provider of impactful marketing solutions that drive business growth and make a positive difference within your business online.

Our Motto

Marketing that differentiates itself and has a lasting and impactful impression on everyone that views it

Competitive pricing for exceptional value.

Our approach to web design and marketing isn't a copy and paste strategy. Each one of our designs are tailored to your specific business through in-depth strategy sessions and an approach to work around your budget.

Let us help you navigate the digital landscape effectively.

We understand how crucial it is to stay ahead of the curve in the digital industry. To offer our clients innovative solutions that give them a competitive edge, we conduct ongoing research into new technologies, techniques, and marketing strategies to keep you ahead of the competition. Not only will you receive a service, but also a partner committed to your company's growth.

Competitive Pricing

We offer our top-quality services at competitive prices, providing you with great value for your investment. Ask us about our payment plans for more expensive services.

Tailor-made Strategies

We don't believe in one-size-fits-all solutions. Every solution we offer is made to fit your business's needs and goals.

Data-driven Approach

We leverage data and insights to make informed decisions that lead to more effective and efficient solutions.

Customer-centered Focus

We treat your business as if it was our own by putting our clients at the heart of everything we do, creating solutions that resonate with your audience and drive engagement.

What services does your web design and marketing agency offer?

Impact Marketing Solutions offers a wide range of services including responsive web design, e-commerce development, branding, social media marketing, email marketing, Search engine optimization, brand management, content marketing, and more.

How much does it cost to hire your web design and marketing agency for a project?

The cost of hiring us for Web Design and Digital Marketing services varies depending on the complexity and scope of the project. However, we offer competitive rates that are tailored to the specific needs of each client and even offer discounted pricing for startups!

What is the typical timeline for completing a web design or marketing project?

We take pride in what we do and want to ensure your project exceeds your needs. With that being said, the timeline for completing a web design or marketing project depends on the specific project requirements. However, we typically provide a timeline estimate during the initial consultation phase to ensure that the project is completed on time.

How do you ensure that your web designs are responsive and mobile-friendly?

Our web design team uses the latest design practices and technologies to ensure that all of our websites are responsive and mobile-friendly. We also perform extensive testing on multiple devices to ensure that the design is functional and visually appealing on all platforms. Prior to going live with the website, we always have our clients go through and test the website on both desktop and mobile to ensure everything is exactly as they expect and more!

Can you provide examples of websites you have designed for clients?

Yes! If you check out our Portfolio page, you can see examples of all the work we do including Web Design, Logos, Branding, Social Media content, and Results from our work!

How do you measure the success of your marketing campaigns for clients?

We use various analytics tools to track the success of our marketing campaigns for clients. We monitor website traffic, conversion rates, and other key performance indicators (KPIs) to ensure that our campaigns are delivering tangible results. We also like o have bi-weekly or monthly meetings to discuss performance, expectations, and future goals with all our marketing clients!

What strategies do you use to improve a website's search engine optimization (SEO)?

Our SEO team uses a variety of strategies to improve a website’s SEO. This includes keyword research, on-page optimization, backlinking, and content marketing.

What is your approach to website content creation for clients?

Our content creation approach for clients is focused on creating high-quality, SEO-optimized content that engages and informs the target audience. We also work closely with clients to ensure that the content aligns with their brand messaging and goals. None of our content is copy and paste so we guarantee your campaign and message will be completely customized for your business and no one else’s!

Do you offer ongoing maintenance and support for websites after they are launched?

Yes, we offer ongoing maintenance and support for all of our websites after they are launched. This includes software updates, security checks, and website backups to ensure that the website remains secure and functional. With all website builds, your first month of maintenance is free and then after that, only $75 per month based on a 1-year contract.

What sets your web design and marketing agency apart from others in Utah?

Our web design and marketing agency stands out for our extensive experience, commitment to quality, and customized approach to every project. We also prioritize staying up-to-date on the latest design and marketing trends to deliver cutting-edge solutions for our clients. With every project we work hand-in-hand with every single client and send regular updates about web design projects, marketing metrics, and more so that we can really focus on pursuing and customizing your companies message and make your vision come to life.

Understanding our most frequently asked questions.

If you are a new business owner looking to expand to the online market, it might be intimidating when looking into different Web Design and Marketing agencies to help you grow. Sometimes you don't know what to ask, how to choose the right one, or simply, what questions do you need answers to in order to make that qualified decision. Look over our most frequently asked questions we see when working with our client base and let us know if you have any additional questions you need answers to!